Business Card Project: Keeping It Fresh

My good friend who hosts The Phantom Darkroom, Steve McAfee, is a skillful photographer of a high order. His work is known around the country and even HE has to refresh his business cards so they reflect his recent interests and techniques.
His most recent post was about that very thing, which I found to be inspiring. So, with a few hours available to really knuckle down and come up with my business card......I FROZE!
I didn't have a clear idea of what I wanted to present to the world as my "it", my specialty, that thing that makes my work stand out. I'm aware that I've developed a few looks, so I was a bit confused as to a stylistic direction.
Then, I took a deep breath and realized the work I've been showcasing on this site is the marrow of my artistic efforts: highly detailed cartoon work that emphasizes form, texture and light, with a certain wry humor.
And that's what I went with. WHEW!
I think it's hilarious that when it came to designing my own card, I was a bit befuddled. Had I been doing work for anyone else who required my illustration and design work, I would've gone about it with my usual confidence and focus. I-R-O-N-Y.








